April 6, 2021 – G2Crowd, the world’s leading business solutions review website, released its Spring 2021 Report on Partner Relationship Management (PRM) Software. Allbound continues to be recognized by G2Crowd Grid Reports due to the responses of real users for each...
January 5, 2021 – G2Crowd, the world’s leading business solutions review website, released its Winter 2021 Report on Partner Relationship Management (PRM) Software. Allbound continues to surge forward by being titled a leader in the Winter 2021 Grid Report based on...
The resources required to recruit new channel partners is an upfront investment that can potentially yield returns for years to come. But what if only a small fraction of registered partners complete the necessary training or make a single sale? Suddenly, the initial...
The Partner Channel Podcast Episode #16 Partner Demand Generation Tips that Work Show Synopsis In this episode of the Partner Channel Podcast, David Thomson sits down with Akilah Murrell, Senior Director of Channel Marketing at Channel Maven Consulting. Akilah walks...
Give partners instant access to different sales plays based on various buying stages, products, industries, and geographies within
your organization.
No two prospects are the same, but some share similarities. Allow partners to confidently lead prospects through the buying cycle with playbooks. Equip partners with content proven to work with prospects based on their stage in the buying cycle, pain points, or industry.
Enable partners to accurately represent your company through guided selling.
When partners register and update deals within the Allbound platform, they automatically receive recommendations relevant to their current lead. Is the prospect the CRO who has stalled at the Researching phase? Allbound’s PRM will be ready with a targeted recommendation on how to best re-engage.
Throughout the lifecycle of a partner, they learn what content they personally find most fruitful. Partners can use the portal to shape new playbooks for themselves and pin them to their dashboard. This gives partners the ability to craft a stream of content that has personally aided in channel success.
Playbooks deliver crucial competitor information directly to your partners. Build a playbook that includes battle cards, competitive analysis, key differentiators, and winning arguments for why a prospect should choose you over a competitor.
Gone are the days of sending your partners lists of links in a shared folder. Now, partners can access the right information at the right time to guide prospects through the buying process. This gives partners the autonomy to quickly and easily find the content they need to close a deal.
Give your channel partner program an in-depth health-check utilizing the four key performance indicators (KPIs) proven to increase pipeline velocity.
As a bonus, you’ll see exactly how you stack-up against fellow industry leaders and get intelligent recommendations to improve problem areas – all in just minutes!
