Sales Enablement Playbooks

Give Partners Access to Playbooks for Different Stages of Your Buying Cycle

Your playbooks will serve as the roadmap partners need to expertly guide customers through the buying cycle. Group materials by the related selling stage or competition and help partners win buyers’ confidence through compelling answers to specific questions.

Your partners are your advocates, your voice. Steer them towards applicable strategies to improve their performance.

Empower partners to effectively sell your services with actionable playbooks

Facilitate Easy Access to Materials When Needed Most

By utilizing our Sales Coach feature, you can organize playbooks based on the prospects’ stage within the buying cycle, as well as general themes. This saves partners time and directs them towards which sales tactics will make the greatest impact.

Give Audience Specific Advice to Maximize Success

Customers’ priorities vary based on their industry, role, and pain points. Therefore, help your partners’ effectively connect with their specific audience by customizing playbooks to specific groups.

Help Partners Sell Against Your Competitors

Playbooks can address a wide range of topics. However, a popular use is to detail persuasive points on why buyers should choose you over other competitors.

Present an Attractive, Easy-to-Use Layout

Your playbooks will be more than a list of links within a shared folder. Rather, you can stylize them with battle cards and add explanatory introductions before displaying the assets.

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5 Ways to Find and Recruit Channel Partners

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