Gain visibility into partner actions and engagement with Allbound’s PRM platform.
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Allbound, a world leader in partner relationship management (PRM), is pleased to announce its inclusion on the National Association for Business Resources’ fall 2021 list of the Best and Brightest Companies To Work For in the Nation. The Best and Brightest Companies...
We can begin to see new patterns and trends emerging when comparing the hybrid model to a full-time office structure. However, one thing has become clear – the remote workforce is here to stay. Gartner estimates that 51% of all knowledge workers globally work...
Channel partner marketing is an effective way to expand your reach, enrich a partnership, and generate more leads. While there isn’t a one-size-fits-all partner marketing plan, you can utilize a baseline process for establishing your strategy with each channel...
PRODUCT
Empower partners with a wealth of materials easily accessible within the content library software. The tool’s sophisticated search function and smart organization help users quickly find the content that pertains to their role, industry, and current sales objectives.
Cater to the specific partners’ needs by only serving them content related to their roles, preventing them from becoming overwhelmed.
Compose your content library to reflect your priorities, sales approach, and partner feedback.
You will learn what content resonates with what types of partners and leads to what outcomes. Segment your content for groups of users, regions, verticals, etc. The content is highly searchable.
If a resource proves particularly helpful, they can easily “pin it” to swiftly revisit time and time again.
Partners can find content specific to their needs by utilizing the platform’s search function, as well as browsing based on sales stage, industry, audience member, or assigned tags.
Enable partners to share content directly from your partner portal to their social media channels.
Uploading matters to the content library software is an easy, intuitive process. You upload each individual piece of content with a title, description, category, (optional) visibility rules, and (optional) gamification. This allows you to have complete control over who sees your content, how to score it, and gives you an opportunity to review your content while you transition. To make content even easier to manage, the Content Management Tool empowers you to get a full view of your content, adjust groups, visibility, analyze engagement, and more.
Because you house your content library and deal registrations within the same portal, Allbound software can generate reports which show the role materials play to assist with overall revenue. You can also see individuals’ engagement with select content and program-wide behavioral trends. Analyze clicks, pins, shares, and other related KPIs within the Channel Insights feature to gauge which content your partners like best.
How do you evaluate the success of a partnership post onboarding? Your partners should have the same common goals that you do. One way to ensure alignment between you and your partners is through a channel partner scorecard.
Allbound created a template that gives you a clear and concise way to communicate the progress of five essential components of a successful partnership.
If you’re running a channel sales operation, you know that finding the right partners is crucial. Currently, 60 percent of channel partners report needing better systems and processes to ensure quality, which means you need to have a solid recruitment plan in place. If you’re ready to attract more of the best, most productive partners out there, then it’s time to figure out how you can find and recruit channel partners with whom you can build mutually beneficial relationships.
Give your channel partner program an in-depth health-check utilizing the four key performance indicators (KPIs) proven to increase pipeline velocity.
As a bonus, you’ll see exactly how you stack-up against fellow industry leaders and get intelligent recommendations to improve problem areas – all in just minutes!
Content Library
Co-Branding
Gamification
Content Management Tool
Partner Prospect Pages
Market Development Funds(MDF)
Deal Registration
Commissions Dashboard
Co/Labs
Lead Distribution
Integrations
Partner Business Plans
Partner Locator
Learning Tracks
Playbooks
Channel Insights
Partner Journey Automation
