Growth Marketing Manager

Allbound is seeking a Manager of Growth Marketing specializing in digital acquisition. In this role you’ll report directly to the VP of Marketing. You will plan, develop, implement and manage our overall traffic acquisition strategy. You’ll lead continual efforts to analyze performance across key campaigns and channels and optimize campaigns to efficiently drive highly qualified traffic to the site. You’ll oversee key agency relationships such as Programmatic Media and collaborate with our Search Engine Optimization agency. As you get onboarded and familiar with current channels and activities you’ll use data to advocate for new growth driving initiatives throughout the funnel with an emphasis on upper funnel. 

The ideal candidate has deep working knowledge of digital marketing and advertising and can serve as our internal ambassador for communicating learnings and performance in an effort to scale activities to improve brand awareness and drive bottom line growth. Given our paid and organic efforts are linked, you understand how these efforts support our paid campaigns.

Does this sound like you? if so, apply now

How you’ll contribute:

• Increase client acquisition through experimentation and targeted campaigns

• Implement and manage demand generation campaigns via paid, earned, and owned channels

• Optimize digital media touchpoints, including landing pages and ads

• Full ownership over channel performance and reporting

• Continual optimization of CAC:LTV

• Define KPIs per channel; map appropriately to where in the funnel the activity is targeting

• Partner with in-house RevOps team to understand how touchpoints throughout the customer journey are interacting and influencing the customer journey and resulting conversion

• Manage budget allocation; thorough reporting justifying where to scale and pull back spend

• Partner with operations and vendor agency to ensure all pixels and site tags are firing and populating accurate data

• Understand and articulate audience targeting techniques; share learnings that are applicable to other marketing activities. Report on engagement and performance of new creative sets and their overall impact on CAC

• Partner with the Product team for support on campaign specific requirements such as product and feature launches, custom landing pages/flows, and incentives. Ensure messaging, experience, and look & feel on the website is consistent with media in market

• Regularly package and present learnings and performance with executive team

• Track and manage multiple lead generation channels analyzing user engagement and conversions

• Collaborate with Marketing Manager and SEO vendor in Organic Traffic strategy

• Main POC for paid media agency; oversee and manage billable hours and deliverables

Who you are:

• Data-driven. You know how to interpret and report on data, analyze it, and make decisions based on it

• Creative. You find a way to solve problems that aren’t always straight forward.

• An owner. You don’t ride the coattails of others. You strive to take the initiative and make things happen on your own

• Organized. You achieve results on time while communicating progress along the way.

• Collaborative. You provide ideas and suggestions to the team and ask for feedback on ways to improve your work

• A learner. You digest information regularly to make you a better marketer and person. You always have a backlog of ideas you want to try based on your learning

• MVP-minded. You don’t waste time making something perfect. You implement your ideas fast and improve as you go

• Open and honest. You’re not afraid to challenge the status quo or say what you’re feeling

What you need:

• Minimum 5 years experience driving strategy and execution of impactful, B2B SaaS top of funnel acquisition campaigns

• Deep knowledge of various traffic acquisition methods and tactics for improving online web traffic and MQLs

• Salesforce (CRM) and HubSpot Marketing Automation experience

• Expert with Google Analytics. Familiarity with Tag Manager, Campaign Manager, Search Console and other reporting/analytical tools such as Moz and SEMRUSH

• Ability to oversee technical deployment of creative assets and tags

• Possess an entrepreneurial mindset and enjoy the opportunity to investigate new opportunities, evaluate their output, and pivot.

• Experience planning, executing, and measuring multi-channel, full-funnel media strategies with the goal of driving revenue and consumer growth as well as managing creative and media programs

• Agency experience a plus

• Channel/partner experience a plus

Development Rep Specialist

Allbound is seeking an #AllStar Development Rep Specialist to continuously fill the Outbound SDRs’ top-of-funnel. Not only will you get the chance to work in a fast-paced environment with an incredible coach, you will also gain immense knowledge in prospecting, Salesforce, and operation-like tasks; these are crucial topics to understand before truly excelling in the Outbound SDR role. There are plenty of opportunities for advancement as we continue to grow, and this supportive role will be vital for Allbound’s current and future success. 

Does this sound like you? If so, apply now. 

Primary Responsibilities

• Source net new lists of prospective customers that fit within Allbound’s ICP (Ideal Customer Profile) for the US and UK SDRs. 
• Enrich data on lists and segment lists by region and SDR.
• Use Allbound’s SLAs to conflict check all prospects to ensure the prospect is deemed workable.
• Upload lists into Salesforce, attribute leads, and assign the prospect to the correct SDR.
• Communicate and collaborate with your Global SDR Manager + SDR team.
  • Attend weekly team meetings and one-on-ones.  
• Utilize Linkedin Sales Navigator, Zoominfo and Salesforce to enrich the data of leads.
• Market Research for your manager, as well as Allbound’s Sales and SDR team.

Required Experience

• Experience managing your own schedule as a remote employee or student.
• Ability to work in a culture of training and accountability. 
• Excellent communication skills.

Intangibles

• Detail oriented
• Strong communication skills
• Experience with Excel
• Process-driven
• Adaptable to change
• Working under pressure
• Organized
• High Emotional Intelligence
• Life-long learner
• Team player
• Loves a startup environment

Benefits & Perks

• Competitive Salary & Bonus
• 401(k)
• Paid Time Off (PTO)
• Paid Holidays
• Work with an incredible team!
• Hybrid work from home

Are you ready to become an #Allstar? We thought so, send in your application today.

Customer Success Manager

Allbound is seeking an energetic and effective Customer Success Manager to drive adoption, value and build relationships to ensure WILDLY successful customers, in order to secure client retention and revenue growth of our growing client base.

This person should be comfortable engaging and consulting with C-level executives as well as developing relationships with various management levels and organizational teams. The key to success in this role is to communicate the value of Allbound and connect the client’s business objectives to that value in addition to disseminating best practices and a deep knowledge of product capabilities and functionality.

Does this sound like you? if so, apply now.

Primary Responsibilities:

• Work with a driven and highly motivated team to provide a world-class client experience for some of the world’s largest channel-centric companies
• Develop a relationship with customer executive sponsors and influencers to align their key sales and marketing objectives with the value and functionality of Allbound
• As an industry expert, you will be the primary point of contact for the customer and manage the day-to-day customer relationship
• Participate in a partner planning process that develops usage objectives, financial targets, and critical milestones associated with a productive partner relationship
• Organize and conduct product trainings, understanding customer baseline goals and defining success metrics and benchmarks for success
• Conduct regular business reviews and account meetings to communicate best practices, develop plans for expanded usage and use case examples for leveraging new product features and functionality
• Proactively monitor and report on customer usage and success to internal teams
• Create and deliver QBRs; informing customer of solution successes and making recommendations for optimization
• Ensure that all customers derive maximum value from their investment in Allbound
• Identify and grow Allbound within the marketing industry and collaborate with sales teams to ensure growth attainment.

Qualifications:

• 2+ years’ experience in an account management or relationship management role, preferably within a SaaS company environment
• Understanding of internal processes and business operations for successful sales, marketing channel strategies
• Gap analyses to identify new content and new growth opportunities
• Proven effectiveness at leading and facilitating executive workshops/programs
• Excellent oral and written communication skills along with an ability to work with a broad range of internal and external clients
• A strong ability to perform independently while working in a fast-paced team environment
• Channel Experience preferred
• Experience using Salesforce and Zendesk a plus

Benefits and Perks

• Medical, Dental, & Vision Insurance
• Short/Long-Term Disability & Assistance Program
• 401K Plan with a company match
• Unlimited PTO
• Life Insurance
• LifeGuide

Sr Software Engineer (Backend)

Allbound is seeking a detail-oriented and process-driven Lead Engineer (Backend). You will be a large part of a small team of dedicated developers building out a feature-rich, API-driven platform

To be a good fit for the position, we have to make sure we align on a few key things. The ideal candidate for this role is eager to work for a SaaS startup that is poised for continued growth. Your code, written in this agile environment, will go from concept to completion quickly, but smartly. You’ll be able to put your stamp on this product from day one.

Does this sound like you? if so, apply now

• Required Experience

  ●  Bachelor’s Degree in Computer Science, Software Engineering, or related field / extensive work experience

  ●  Expert-level knowledge in object-oriented PHP programming (5+ years)

  ●  Experienced in writing testable, and reusable PHP modules using Laravel Framework

  ●  Advanced knowledge of HTTP API development and patterns like REST (3+ years)

  ●  Advanced experience with SQL or NoSQL database design and interaction (2+ years)

  ●  Basic understanding of DevOps concepts (AWS, Docker Containers)

  ●  Comfortable with Agile development methodologies such as Scrum and Kanban

  ●  A sense of ownership and pride in your performance and its impact on the company’s success

  ●  Strong verbal and written communication skills, solid team player, with demonstrated abilities in analysis and problem-solving.

   

  Big Pluses

  ●      Experience with microservices architectures

  ●      Understanding of React.js and its core principles

  ●  Security-conscious and familiar with best practices and industry standards

  ●   Experience with container management systems like Kubernetes

  ●  Proficient with AWS services, especially in the Compute, Database, Storage, and Analytics products

  ●  Proficient with CI/CD platforms

  ●  CMS development experience

  ●  Knowledge of “the channel” or indirect sales teams and software they use (they are our users)

   Characteristics

  ●  Detail-oriented

  ●  Life-long learner

  ●  Process-driven

  ●  Team player who loves to share knowledge and credit

   

  Benefits and Perks

  • Competitive Compensation
  • Best industry vacation policy
  • Medical & Vision Insurance
  • Wellness Benefits

  Allbound is Proud to be an Equal Opportunity Employer

  Individuals seeking employment at Allbound are considered without regards to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, or sexual orientation.