Allbound is bringing automation and recommended actions based on partner behavior in the portal with Partner Journey Automation. Allbound is proud to have some of the most active and engaged partner programs in the world. Listening to our customers, they have asked us...
April 6, 2021 – G2Crowd, the world’s leading business solutions review website, released its Spring 2021 Report on Partner Relationship Management (PRM) Software. Allbound continues to be recognized by G2Crowd Grid Reports due to the responses of real users for each...
Improve Channel Partner Sales Forecasts Sales forecasts leverage past performance and rolling pipeline data to estimate future revenue. These insights prove key to reallocating marketing budgets, timing product roll-outs, and determining staffing and sales incentives....
Content is a proven sales and retention tool, but there are three significant challenges to using content in your partner program. 1. Creating quality content that helps partners and customers make decisions. 2. Making sure content is seen by the right people at the...
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Content is a proven sales and retention tool, but there are three significant challenges to using content in your partner program. 1. Creating quality content that helps partners and customers make decisions. 2. Making sure content is seen by the right people at the...
What would you do with one more hour in your day? An even better question is “How can you find ways to carve that additional hour or more out of your day?” You can gain that extra by making some slight adjustments to how you work with your channel partners—changes...
You’ve signed a new partner. Congratulations! Now what? Most newly partnered companies look at one another, waiting for leads to come flowing in, deals to be registered, and clients to call. Unfortunately, it rarely works out that way. You need a well-defined plan on...
A well-organized, centralized content library empowers your channel partners to confidently represent your brand and offering. Whether it be training tools or customer-facing content, a content library provides critical resources for your partners to sell effectively...
What is a Channel Partner Incentive Program? A SPIFF is a time-sensitive incentive program geared toward channel partners to boost sales activities. SPIFFs also serve to strengthen relationships between manufacturers and resellers. The main reasons for creating...
Channel Sales—also referred to as indirect sales—utilizes partners to promote products and handle customer relationships on behalf of another entity. Many B2B technology companies large and small find great success using this methodology, including Microsoft, Hubspot,...
A company lives or dies by its profit, so it’s natural to focus almost exclusively on this measurement of success. When leadership asks a channel manager to substantiate their budget and hard work, it’s usually with this singular KPI. However, to ignore secondary...
Making the best choice for your business.Curious what the key differences are between a software distributor and channel partner? It’s important to understand that a distributor is a type of channel partner. The main differentiator is that they communicate with other...
In recent years, consumers have overwhelmingly turned to video as the dominant method of consuming information online. A 2021 report found that 69% of consumers prefer to watch a video to learn more about a product. This preference applies even among B2B customers,...
