Leslie Lorenco sits down with Allbound in a discussion about how to use the channel to drive personal success and take ownership of your wins.
Join Allbound as We Celebrate Women in the Channel . The Allbound Women in Channel Summer Series will highlights amazing female leaders through our new video series.
Class is in session! Terry Moffatt, Editor at the Channel Marketer Report, joins us for the Partner Marketing 101 masterclass. In this 45-minute session, we’ll be covering: How to create marketing materials your partners will actually use ,Which assets drive the most results ,Whether there is a secret to co-marketing success….
Jacqui Rand from Channel Consultants and Harald Horgen CEO at the York Group, joined us to discuss entering your product in the US market, which is the ultimate prize for many vendors. Harald Horgen has a wealth of knowledge and experiences of working with Independent Software Vendors (ISV) wanting …
Keeping secrets is a tricky business. We reveal 3 secrets from partners on what they need for enablement. Kris Blackmon, Chief Channel Officer at JS Group, is joined us to discuss what partners really want from vendors. How do we know? Well, we asked them! Allbound and JS Group surveyed over 150 partners to give you inside information.
You might want to sit down for this: channel success is not tied to the number of partners that you have. If your team is spending a surplus of time training partners who will never become activated, then consider that the equivalent of getting prepared for a large party and nobody showing up. (Bummer, right?)
Congratulations! You got your channel program set up, all the pieces in place, and defined benchmarks for success. You know what that means, right? It’s time to scale! Here’s a hot take: there is a right and a wrong way to scale your channel and increase partner-driven revenue.
Incentives and commissions cause partner engagement to soar; there is no debating that fact. But incentive and commission structures are not a one size fits all solution. We are featuring some of the channel’s brightest voices in this subject to share their strategies, experiences…
Emerging Channel Tech – How to Enable and Promote P2P Collaboration The Channel Month Webinar Series You know what a partner ecosystem is, but how do you enable your partners to work together to drive results? Luckily, we have some experts to answer all of your...