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How Thought Leadership Impacts Revenue – The Power of Influence
According to Forrester, 71% of B2B buyers reach selection at the end of the digital journey — without using traditional sales processes and demos.
In this webinar we’ll share strategic ways in which thought leadership can drive revenue.
What we discuss:
• How the buyers journey has evolved
• How to leverage partners to extend your brand voice
• How to become a thought leader
• Actionable ways to use influence to drive revenue
Watch on-demand today!
Director of Channel Marketing, Channel Maven Consulting