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On-Demand Webinar

The Partner Recruitment Playbook

How to build partnerships that crush revenue goals

What’s one thing that starts and never stops? You might be thinking that the answer is Newton’s first law of motion, but you’d be wrong. The answer is much simpler than that: partner recruitment. 

Expert panelists Adam Pasch, Co-Founder of Stealth Startup, Ben Wright, CEO of Partner Fuel, Blake Williams, CEO of Ampfactor, and Chris Murray, VP of Partner Ecosystem at Lead Forensics join us to teach you how to recruit powerful partnerships that will take your business to the next level. We’re talking about partnerships that will crush your revenue goals.

In this webinar, we discuss:

  • How to nail a partner pitch
  • How to build an IPP
  • Why you should use ABM as part of your recruitment strategy


Tori Barlow

VP of Marketing, Allbound

Adam Pasch

Co-Founder, Stealth Startup

Ben Wright

Founder, Partner Fuel

Blake Williams

CEO, Ampfactor

Chris Murray

VP of Partner Ecosystem, Lead Forensics