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Design a Partner Program to Break the 80/20 Rule
There’s a well-known rule in channel sales that states that 80% of your revenue will come from 20% of your partners. Even though most of us know the rule well, the solutions are less well known.
In this ebook, we’ll explore how partner programs got off track before turning our attention to potential solutions for putting together a partner program that breaks the 80/20 rule.