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Partner Pitch Deck Template

Partner Pitch Deck Template

How do you get a partner interested in being a part of your channel? One of many important factors is a partner pitch deck! The objective of this deck is to show prospective partners: Who you are and what you've accomplished Which problems your product or software...

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Channel Partner Scorecard Template

Channel Partner Scorecard Template

How do you evaluate the success of a partnership post-onboarding? Your partners should have the same common goals that you do. One way to ensure alignment between you and your partners is through a channel partner scorecard with defined metrics. A channel partner...

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How to Build a Channel Partner Program

How to Build a Channel Partner Program

Written by Daniel Graff-Radford, CEO of Allbound, the partner preferred PRM (partner relationship management) company. According to the World Trade Association, over 75% of the world’s goods and services are sold through indirect channels. So, how do you get the...

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8 Strategies to Avoid Channel Conflicts With Partners

8 Strategies to Avoid Channel Conflicts With Partners

Even for the most channel-centric companies, partner conflict is inevitable. Conflict can occur for various reasons such as pricing, poor communication, or even deals poached by the direct sales team. By being proactive, you can take steps to avoid these issues. In...

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Why and How to Assess a Channel Partner’s SEO Strength

Why and How to Assess a Channel Partner’s SEO Strength

You want to find and recruit channel partners who will elevate your brand awareness and continually expand their customer bases in order to drive new opportunities your way. This can be achieved through several web traffic drivers and offline efforts, such as email...

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The Great Covid Migration and Changing Customer Geographies

The Great Covid Migration and Changing Customer Geographies

The traditional office model is a thing of the past. Organizations and end customers alike flipped the switch on where they work over the last year and a half, pivoting to remote work configurations across the board.  WFH has been a drastic shift, with companies...

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What is PRM – How to Define Partner Relationship Management

What is PRM – How to Define Partner Relationship Management

What is a PRM? The simple definition is that a partner relationship management (PRM) is a platform used to automate the channel partner lifecycle. However, the reality is much more complex.  Channel Account Managers (CAMs) must account for onboarding, training,...

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