For businesses, technology has the power to streamline workflows, create a more efficient operation, and boost revenue. However, sometimes the pace at which technology advances can be dizzying, making...Read More →
If you’re running a channel sales operation, you know that attracting the right partners is crucial. Currently, 60 percent of channel partners report needing better systems and processes to ensure...Read More →
Content is a proven sales and retention tool, but there are three significant challenges to using content in your partner program. 1. Creating quality content that helps partners and customers...Read More →
Once you’ve secured a discovery call, it’s important to understand if your candidate is genuinely interested. Companies get approached all the time. What makes your deal unique? (more…)Read More →
After rating your candidates, you must identify the right person at each company to speak to about a channel partnership. Your goal should be to schedule an introductory call with...Read More →
Out of countless companies, only a handful will make good partners. This section will teach you how to identify and pursue top candidates for your channel program. (more…)Read More →
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