If you find it difficult to differentiate between channel partner types, don’t sweat it. You’re definitely not alone. It can be confusing figuring out what each partnership structure entails, let...Read More →
Using Your Marketing Automation For To-Partner Marketing Most companies today have adopted some form of marketing whether it’s digital, email, social or content in order to increase brand awareness and...Read More →
Are you ready to launch a PRM? It seems that every tool out there can help you in some way, but how can you tell if the benefits outweigh the...Read More →
If you’re running a channel sales operation, you know that finding the right partners is crucial. Currently, 60 percent of channel partners report needing better systems and processes to ensure...Read More →
We are excited to announce that Allbound has expanded into the European Union (EU), with an operational platform in Germany. Customers can choose to operate out of the US or...Read More →
In a previous Allbound Podcast, Diane Krakora, Principal at PartnerPath, discussed partner profitability, structuring a channel program, and three things that partners care about. As she claims, many SaaS companies...Read More →
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