Join your peers for 2 days jam packed with digital marketing strategies, startups & venture capital tracks. See why people keep coming back year after year!
SCALING A STARTUP WITH LIMITED RESOURCES FROM $0 TO $2M ON NOTHING BUT INBOUND MARKETING
JEN SPENCER, ALLBOUND
- How we came to understand our buyer, really and truly.
- What types of content we used to spark that initial interest.
- How we leveraged buyer persona insights and the buyer journey to create deal-winning content.
- What types of content best supported our sales team.
- How we convinced our board inbound was more effective than outbound, then made them believers.
Thursday, June 8, 2017 at 3:00 pm – 3:30 pm
on Stage 2
Arena Stage at the Mead Center
1101 6th St SW · Washington DC, DC 20024
Latest posts by Nicki Kamau (see all)
- The Allbound Podcast: Partners Are Customers of Your Partner Team - November 2, 2017
- Why Using the Wrong Channel Sales Tool Kills Scalability (and How to Fix It) - October 12, 2017
- Why Partner Programs Are Great, with Liz Lederer - September 22, 2017