For Immediate Release
Allbound, the leading Software-as-a-Service (SaaS) Partner Sales Acceleration solution, today announced it has received a significant investment led by Canal Partners with participation from Tallwave Capital and existing investor Acceleprise. Allbound intends to use the new capital to accelerate growth and scale engineering for their subscription-based channel sales and marketing platform.
Founded by channel sales and marketing industry veterans Scott Salkin and Kyle Burnett, Allbound delivers the first and only complete Partner Sales Acceleration platform that leverages predictive analytics technology and gamification to simplify, automate, and analyze how sales and marketing content and training is used to increase revenue from indirect sales partners.
“Big data, automation and mobile have driven rapid innovation for direct sales and marketing organizations,” said Allbound co-founder and CEO Scott Salkin. “Meanwhile, industries from technology and telecom to finance and retail, who rely on indirect sales partners for up to 80% of their revenue, have been forced to rely on a broken, outdated model. Allbound’s technology is fixing that by making partnering easier and more productive. Our software gives partners and their reps anywhere, anytime access to sales resources including training and playbooks, that align directly to a prospect’s buying process, while helping manufacturers and suppliers keep a finger on the pulse of channel performance.”
Allbound’s SaaS pricing model and simple configuration allows customers to achieve instant time to value and ROI within their first few weeks of using the platform. Additionally, the software delivers unprecedented visibility into how and when channel partners are using content marketing and sales tools throughout their pipeline to close more deals faster.
“Allbound is pioneering real change in channel sales and marketing, saving companies time and money by simplifying and analyzing how indirect sales representatives engage in training, content marketing and sales activities that generate revenue,” said Jim Armstrong, Managing Partner of Canal Partners and former chairman and CEO of JDA Software Group. “Canal Partners is proud to invest not just financial capital, but also human capital in the growth of an innovative and visionary company like Allbound.”
Canal’s Managing Partners Todd Belfer and Wain Kellum will join co-founders Scott Salkin and Kyle Burnett on Allbound’s board. Kellum also serves as a Strategic Advisor to Vonage Holdings following his successful tenure as President of Vonage Business Solutions and CEO of Vocalocity, which was acquired by Vonage in 2013. Under his leadership, the business grew from $8M in annualized recurring revenue to over $100M and continues to grow at 50% year over year. Gainsight Vice President of Marketing Anthony Kennada will fill Allbound’s fifth and final board seat, adding a strong presence in customer success from Silicon Valley.
“Indirect sales channels are responsible for up to 75% of all sales worldwide, yet there’s been very little innovation in the space,” said Nathan Mortensen, principal at Tallwave Capital. “Allbound’s technology is revolutionizing how businesses market and sell through their partners. We’re thrilled to be a part of it.”
Allbound will next be exhibiting its Partner Sales Acceleration software at the BoxWorks conference, September 28-30, at the Moscone Center in San Francisco, CA, and at DellWorld, October 20-22, in Austin, TX.
For more information about Allbound, visit www.allbound.com.
Allbound is mobile-friendly software that helps businesses track and improve the performance of their indirect sales channels by automating the delivery of marketing content, sales tools and training at each stage of the pipeline. With Allbound, businesses can arm their resellers, distributors, VARs, agents, dealers, franchisees, brokers, reps and retailers with the sales and marketing content, training and campaigns they need to close more deals faster. See for yourself at www.allbound.com.
About Canal Partners
Canal Partners is a Private Equity firm that provides professional investor capital to Software and Internet Technology companies that have market-proven products & services. Canal Partners is looking to create and increase value for highly scalable, revenue-generating, growth-oriented companies that are seeking an investment commitment of $1 to $3 million. More information atwww.canalpartners.com.
About Tallwave Capital
Tallwave Capital is a venture firm, making pre-seed, seed, and post-seed investments in early-stage technology companies. The company’s investment focus is on on SaaS, enterprise technology, and digital marketing companies. Tallwave Capital invests in companies that employ lean design principles to help entrepreneurs solve difficult business problems. More information visithttp://tallwave.com/capital/.