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Allbound, a world leader in partner relationship management (PRM), is pleased to announce its inclusion on the National Association for Business Resources’ fall 2021 list of the Best and Brightest Companies To Work For in the Nation. The Best and Brightest Companies...
How to Create Cross-Selling and Upselling Strategies for B2B Customers We all know it's far cheaper and easier to upsell an existing B2B customer than to generate new leads, but identifying upsell and cross-sell opportunities can be a challenge for partners. To find...
The channel has made significant strides in terms of diversity, equity, and inclusion (DEI) in recent years but still has a ways to go in terms of looking at business through a DEI lens. This concept has been laid out pretty comprehensively in recent years. Real,...
ALLBOUND FEATURES
Attract partners and boost engagement with an attractive, intuitive-to-use platform designed to reflect your unique brand.
Use push notifications, interactive modules, and multi-tiered training courses to enable partners
to sell independently.
Consolidate all partner materials in an easy-to-organize library and grant selective access based on which content themes apply most to different partners’ circumstances.
Elegant prospect pages provide a positive first impression on which partners can build a fruitful relationship. Accompanying playbooks targeted towards specific audiences equip them with the confidence and know-how to turn leads into wins.
Follow prospects throughout the sales journey to establish a full view of potential opportunities registered in both your PRM and CRM tools.
Using a single system to manage all partner sales training, marketing, and deal registrations enables you to directly tie materials to results and evolve your strategy accordingly.
The software’s deal registration feature and CRM tool integration allow real-time pipeline updates. This prohibits prospect duplication and subsequent ambiguity about the originator of a new lead.
Allbound case studies prove time and time again that our PRM software increases sales partner engagement. The more partners interact with your learnings, the more they know your products and selling points to convincingly convey this information to prospects.
Allbound automated multiple responsibilities that would otherwise require the channel manager’s involvement, such as co-branding, content recommendations, and engagement-based push notifications. This enables sales partners to independently find solutions within the tool so they can further engage prospects without interruption.
Allbound’s channel enablement software inherently encourages partner self-sufficiency, template-usage, and well-defined processes, all which are necessary to grow.
Yes. Allbound combines strategic partner/content classifications with behavioral triggers to help you automatically curate a portal experience that caters to partners’ current needs.
You can segment partners based on different elements, such as their language and business vertical. Then, when uploading content, you can dictate which resources pertain to whom. This way, the channel software will serve only the materials that relate to their sales goals.
What’s more, you can set up the software to limit certain capabilities to a select group, or grant access to features or content based on user behaviors. For example, the portal software can point partners towards appropriate sales enablement playbooks based on a recently registered deal.
Finally, partners can pin their favorite sales enablement and training materials to the dashboard homepage, letting them further customize their own software experience. Partners can also build their own playbooks.
Give your channel partner program an in-depth health-check utilizing the four key performance indicators (KPIs) proven to increase pipeline velocity.
As a bonus, you’ll see exactly how you stack-up against fellow industry leaders and get intelligent recommendations to improve problem areas – all in just minutes!
