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The Ultimate Guide to Referral Partnerships

The Ultimate Guide to Referral Partnerships

EBOOKThe Ultimate Guide to Referral PartnershipsDownload the eBookSuggested ContentIntroductionReferral partnerships offer a low-cost, high-impact way for businesses to expand their reach and attract new customers. When done correctly they can be a...

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Gamify Your Partner Milestones to Surpass Engagement Goals

Gamify Your Partner Milestones to Surpass Engagement Goals

GUIDEGamify Your Partner Milestones to Surpass Engagement GoalsDownload the eBookSuggested ContentYour partners likely participate in multiple channel programs — how can you stand out from others in the market, capture partner attention, and drive...

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How to Shift Into a Partner-Led Sales Strategy

How to Shift Into a Partner-Led Sales Strategy

Now more than ever, finding ways to lower customer acquisition costs and drive healthy sales are a must. Partnerships can be a powerful channel to achieve those goals, especially when organizations focus on partner-led relationships.

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The Ultimate Guide to Partner Relationship Management

The Ultimate Guide to Partner Relationship Management

Partner relationship management refers to the acquisition, retention, and support of sales partners, commonly in fields like IT and SaaS. Industry insiders use the acronym PRM almost exclusively to describe supporting technologies, which you can read about at Why Your Partner Sales Program Needs a PRM Tool.

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Building a channel Partner Go To Market (GTM) Guide

Building a channel Partner Go To Market (GTM) Guide

You’ve built the foundation for a strong partner program – you have executive buy-in, you’ve created your standard operating procedures and you’re starting to bring in partners. What’s the next phase?To really leverage the investments…..

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