Designing a Partner Program that Eliminates the 80/20 Rule - Featuring Special Guest, Optimizely
There’s a well-known rule in channel sales that 80% of your revenue will come from 20% of your partners. Artist Pablo Picasso had a theory about rules. He said, “Learn the rules like a scientist so you can break them like an artist.” Today’s most innovative channel leaders are destroying the 80/20 rule by using the data they have about their current partner program, and, much like an artist, designing a future program focused on quality, simplicity and empowerment.
Watch this 30-minute on-demand webinar featuring Optimizely’s Partner Operations Manager, Hiliary Robertson, and take notes as she shares how and why Optimizely chose to design a partner program to eliminate the 80/20 rule once and for all.