Channel experts in your industry, role, and shoes, let you know why they think partner programs are great. Hear from the Strategic Alliances and Account Manager of Vidyard, Tom Rozdeba, as our third featured channel expert on our video compilation of advice, views and anecdotes from experts in the channel. See previous featured guest, Channel Partner Manager at Uberflip, Adrienne Coburn, in her video here.
What do you enjoy most about working with channel partners?
The excitement that comes with setting them up for success. When a partner is enabled, once they understand your solution, that’s where you can grow your business quite rapidly. You can leverage their network, their customer base; specifically in areas where you don’t have a physical presence on the direct side, or feet on the street. That part is really exciting.
Are you ready to build a marketing stack that actually accelerates channel sales?\
Latest posts by Nicki Kamau (see all)
- The Allbound Podcast: Partners Are Customers of Your Partner Team - November 2, 2017
- Why Using the Wrong Channel Sales Tool Kills Scalability (and How to Fix It) - October 12, 2017
- Why Partner Programs Are Great, with Liz Lederer - September 22, 2017