Tracking Success

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The ROI of PRM

The ROI of PRM

Where to Find the Real ROI of PRMTo explore the ROI of PRM Allbound sent out a survey to current customers. This survey conculded that, on average, customers see a 61% shorter channel sales cycle after implementing a PRM. Partner Recruitment – Automation within your...

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2020’s Top Channel Incentive Tips

2020’s Top Channel Incentive Tips

Incentive programs are critical to any successful channel sales model. By inspiring or rewarding certain behaviors in your partners, incentives can help steer the course for any successful business relationship. As part of your partner relationship management (PRM),...

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On-Demand Webinar: Know Your Numbers

On-Demand Webinar: Know Your Numbers

Watch the on-demand virtual roundtable with three top executives to discuss how to measure channel success by visualizing the right data.In this roundtable discussion each leader shares their secrets on setting goals, data visualization, analysis, optimization and...

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Why Doesn’t Anyone Care About ROI in the Channel?

Why Doesn’t Anyone Care About ROI in the Channel?

I was speaking with a Chief Revenue Officer of a mid-market, mar-tech, SaaS company who was earning about $15 million in Annual Recurring Revenue (ARR) and surprisingly enough, despite having the word “Revenue” in his title, he was shockingly disinterested in...

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