Every year, the brightest minds in sales and marketing predict the trends that will flourish over the course of the next 12-18 months. 2013 was the year of “real-time” marketing and the fading out of “campaigns."
In 2014, sales leaders predicted that the tide would change from “always be selling” to “always be coaching … delighting … transparent … helping.”
And 2015 was all about mobile — mobile search, mobile optimization, mobile conversions, and mobile ubiquity.
While these sales and marketing insights are extremely valuable, as channel sales and marketing leaders you know that the business operations of supporting, growing and championing a channel can add another layer of complexity to the sales and marketing initiatives that exist within your organization.
In this 30-minute webinar, the Allbound team explores some of 2016’s hottest sales and marketing predictions and translate what these predictions mean to your channel ecosystem.