The Current State of Channel Marketing

Originally posted on June 20, 2012 by 

Channel-centric companies are facing multiple challenges: From finding and building relationships with optimal partners, to arming channel sales and marketing team with the optimal resources to boost brand penetration among end-users.This infographic, developed by the team at the Channel Marketer Report, offers a high-level overview of key trends and statistics brewing within channel organizations.

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current state of channel marketing infographic