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Meshach Amuah-Fuster
Articles by Meshach Amuah-Fuster
The 80:20 rule – does it still apply?

The 80:20 rule – does it still apply?

In my experience, vendors accept that a large swathe of their partners will be inactive, or opportunistic. Research supports that there is a Pareto Law of revenue distribution from partners where the  lion’s share of revenue  is generated by a small group of partners...

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Channel FAQs

Channel FAQs

Channel Overview Q: What are Channels?Channels in the technology sector apply to all companies that operate between the vendor (manufacturer or originator of the product) and the customer. These may be influencers, resellers, distributors, or any hybrid company that...

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Free RFP (Request for Proposal) Template

Free RFP (Request for Proposal) Template

The decision is made!  You know you need to improve the way you manage your partners. You need a modern portal with a great partner interface, a Partner Relationship Management (PRM) solution for tracking leads, and a solution to automate some of the repetitive tasks....

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Introducing Allbound

Introducing Allbound

A Better Experience Allbound Partner Relationship Management (PRM) software empowers partners with improved efficiency, communication, and data-sharing.A complete solution that scalesyour program needs. Invest in Automation so Your Team Can Spend Time on Building the...

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Go West – Expanding Your European Channel

Go West – Expanding Your European Channel

Taking your product to America offers a huge opportunity; it is the ultimate prize for many vendors. The US market appears like a shimmering and tantalising way to scale in one huge leap. But the challenges to land successfully in the US can drain resources and take...

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