Gain visibility into partner actions and engagement with Allbound’s PRM platform.
Gain visibility into partner actions and engagement with Allbound’s PRM platform.
Built for professionals at the beginning stages of a channel
Identify the strengths and growth opportunities in your partner program
Best practices and insider secrets for partner recruitment
Your how-to guide on expanding your channel without growing pains
A key to channel success is motivating partners to sell for your business
They key to building pipeline for channel partners
Gain visibility into partner actions and engagement with Allbound's PRM platform.
The combination of software products and technologies used by your marketing team is called your marketing stack. In theory, these tools are aligned around sales cycles and work to empower your reps to improve activities and drive success. However, there’s often a gap...
When it comes to channel marketing, it’s up to you to provide your partners with the content and materials they need to easily sell your product. After all, they don’t have the time or resources to create content about your brand. From aligning expectations to...
If you found this blog while trying to find more information on what PRM is, you’re asking the wrong question—and you can’t afford not to understand why. You may have heard this from us before, but if you've merely scanned over our earlier pleas that you avoid this...
The business world has fallen into this idea that sales and marketing are two entirely separate pursuits. The different job descriptions, different skill sets, and different managerial hierarchies all help further ingrain this illusion—but an illusion is exactly what...
There are many ways to include new tools and software in the channel sales ecosystem. Many are designed to make your life a little easier, although they’re not intended to be a complete replacement for the human touch. Processes can be automated, but there is no way...
When your customers are successful, your business is successful. And these days, in the world of software-as-a-service (SaaS) technology, customers are calling the shots. It’s true that SaaS companies are no longer tied down by contracts or lock-ins of enterprise...
Businesses are constantly growing and changing. So if you’re availing yourself of the unparalleled revenue-building opportunity that is a channel partner program, you can’t afford to sit still; nobody else is—not your partners and not their customers. Partners change...
If you want to set your channel partners up for success, you'll want to compensate those sales reps for a job well done. Of course, you want your channel partners’ sales reps to go beyond the call of duty. You want your indirect team to be the ideal brand evangelists...
If you’ve been involved in marketing or branding at some point in your career, you’ve most likely encountered the concept of buyer personas. If you haven’t, there’s no reason to fret. We’re here for you. We’re also here to say that buyer personas aren’t just for...
Questions about our platform, pricing, partnering, and other sales topics?
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additional questions?
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We’ll strive to answer any questions and revolutionize your channel sales and marketing!
Chief Channel Officer, JS Group
VP of Marketing, Allbound
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