G2Crowd, the world's leading business solutions review website, released its Fall 2020 Report on Partner Relationship Management (PRM) Software. Allbound continues to surge forward by being titled a leader in Ease of Use in the Fall 2020 Grid Report based on the...
Meet Our Newest Addition: Content Management ToolFinally, you can stop storing content in spreadsheets and Google Drive. We've made some big changes to Allbound to help you manage your content in one place within the portal. Content Management Tool allows you to...
What is a Channel Partner Incentive Program? A SPIFF is a time-sensitive incentive program geared toward channel partners to boost sales activities. SPIFFs also serve to strengthen relationships between manufacturers and resellers. The main reasons for creating...
How to Build a Successful Channel from Scratch Actionable Tips for Building a Channel from the Ground Up Channel expert Jim Frey does a deep dive into the building blocks of starting a channel from scratch. Between recruiting partners, creating content, and setting...
Today, complex B2B sales cycles demand more. Modern buyers use more information sources than ever to make purchases, making it essential for businesses to understand buyer personas, motives, and attitudes. That’s where partner sales acceleration enters the...
New to the world of channel sales? First off, welcome—and know that you’ve made a wise choice. As the world of sales continues its rapid evolution, you know it’s important to grow just as quickly. With this in mind, you’ve probably already started thinking about your...
Any channel sales team worth its salt has invested time, money, and resources into numerous tools and technology. Some work, others don’t. And because of these negative experiences, some teams may be unwilling to adopt new tools. Channel sales technology is worth the...
What is sales acceleration technology? In case you missed it, it’s an expansion of sales enablement—a term that’s become as ambiguous as it is unsubstantial. According to a 2016 HubSpot sales enablement report subtitled An Expensive Failure, annual spending on sales...
The total number of partners in your channel doesn’t reveal all that much. While this quantitative factor may be a confidence booster, it’s ultimately just that: a number. Instead, the actual determining factor for a successful channel is the number of partners that...
More so than ever, the sales landscape is built on networks and relationships that enable companies and individuals to support each other to achieve strategic goals. Thanks to an increase in technology and tools, as well as a proverbial leveling of the playing field,...
As SaaS and the cloud increasingly creep into every nook and cranny of today’s businesses, technology companies are being forced to implement more innovative ways to stick out in a crowded market—to differentiate, establish a thriving customer base, and embed...
Over the last several years, and especially since the onset of the “subscription-as-a-service” economy, we’ve seen an onslaught of new metrics and KPIs by which executives are tracking not only the growth of their business, but also just as importantly, the speed at...
This past week, Emilia D'Anzica, Vice President of Customer Engagement at WalkMe, joined me for a fireside chat-style webinar where we talked about two things, and two things alone: channel partners and customer success. As you know, a lot of companies have...
